Don't Miss Out on Australia's Best Investment Locations


Property Investment Research Made Faster, Consistent and More Effective

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Risk comes from not knowing what you're doing.

Warren Buffett

What is LocationScore?

Location Score is the quickest and simplest way to decide where to buy profitable property all over Australia!

For property investors or budding home buyers: if you want to buy in a suburb that is showing potential for capital growth then LocationScore is a must for you.

LocationScore is a leading edge property-research platform that interprets big data to analyse and score every suburb in Australia. It scores each suburb, on a monthly basis, out of 100 (houses and units are scored separately), using eight key indicators that measure the level of supply and demand.

How LocationScore Works?

Understanding Supply and Demand

One of the fundamental laws of economics that determines the price of all goods and services is supply and demand. They are fluctuating states that work together, counterbalancing the other should it rise or fall.

The question is: what indicators can you measure to track the level of supply and demand in the property market?

Finding the Key Variables to Measure

There are a lot of potential variables to consider when assessing supply and demand, such as: population growth, economic activity, and infrastructure development. Wanting to unscramble the puzzle, we started our analysis in 2010 and identified 8 broad indicators that had a clear correlation between price growth and levels where demand exceeded supply.

There's a little bit more to it

The score found for each suburb isn't just about combining all the 8 indicators-there is theory behind it. Each one of the indicators has a different level of impact on the property market and so LocationScore uses a secret weighting within its algorithm to produce it s scores.

The Principles of Demand and Supply

and How They Apply to Residential Property

Who Is LocationScore For?

It goes without saying that any property buyer would get lot of comfort and confidence knowing they are buying in a location with strong prospects for capital growth.

LocationScore helps locate the ‘better’ suburbs—those that indicate demand for that area is stronger than current property-supply levels. Such an imbalance raises the potential for short-term capital growth! It makes for a very good location to start searching for a property indeed.

We believe LocationScore is highly valuable for:

Property Investors

Mortgage Brokers & Insurers

Property Investment Advisers

Home Buyers


Buyers Agents

Real Estate Agents

Financial Planners

Property Managers

Property Researchers

Risk Analysts

Insurance Providers





Why Choose LocationScore?

Bryce Holdaway

Buyers Agent

Co-host of The Property Couch


Co-host of Location Location

Location Australia

Ben Kingsley

Qualified Property Investment


Co-host of The Property Couch


Chair of PIPA

LocationScore was developed out of a 'meeting-of-minds' when Ben Kingsley and Bryce Holdaway sat down and started to compare their property research notes and findings regarding capital growth drivers.

"When we sat down to compare theories and observations, it was very clear we had a lot of common theories with regards to the indicators and variables we were all monitoring to detect possible areas for future capital growth and a lot of them were based on demand and supply activity within the market,” says Ben. The property market is made up of thousands of markets within markets, and at any one time, the vast majority of markets are not showing the demand-to-supply imbalance that we look for when searching for capital growth. It's these suburbs that one should avoid buying in. Instead, using LocationScore, which scans over 15,000 suburbs on a monthly basis and then scores them out of 100, subscribers have a competitive advantage in fast-tracking their research to only a select few locations.

That's a huge time saver for one, but more importantly, buying in a superior location vastly increases the potential for superior capital value increases if they buy well within that suburb.

Want the LocationScore Advantage?




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Suburb Analyser Search & Reporting - Houses

15,000 suburbs Analysed for House (monthly)

Top 250 Fast Track Filter – National

Suburb Analyser Search & Reporting - Units

15,000 suburbs Analysed for Units (monthly)

Top 250 Fast Track Filter – By State or Territory

Top 250 Fast Track Filter – By Capital Cities

The Principles of Demand and Supply

and How They Apply to Residential Property

Frequently Asked Questions

How do I use LocationScore features?

How do I learn more about the 8 key indicators?

How do I register an account?